EMP is the ROUTE 66 Best Licensee

Tempting Brands paid a visit to EMP, the industry leader in Alternative Clothing and Merchandise, to honor the company as ROUTE 66’s Best Licensee in 2022. The team at EMP, led by Licensing Manager Ludger Bussmann, gracefully accepted their well-deserved prize, armed with a locally produced ROUTE 66 cake and ROUTE 66 wines from the […]

Tony Moore new release on ROUTE 66

Tony Moore is a lifelong musician with an eclectic career that includes playing with Iron Maiden in the early days, being keyboard player in Cutting Crew ( I Just Died In Your Arms Tonight) in the 80’s as well as releasing and performing his own music to hundreds of thousands of people around the world. […]

2022 ROUTE 66 Best Licensee Award goes to Brand Alliance

2022 ROUTE 66 Best Licensee Award goes to Brand Alliance

After having released an avalanche of products with incredible designs, Brand Alliance is well deserving the title for 2020 Best Licensee for the ROUTE 66 brand. “Brand Alliance has done an outstanding work bringing the ROUTE 66 apparel to the UK retailers like Tesco (F&F) and Asos. Having so many product releases in the pipeline […]

ROUTE 66 and Marie-Antoinette at Brand Licensing Europe 2018

Continuing the six-year long tradition, Tempting Brands has once again joined the Brand Licensing Europe 2018 as an exhibitor, with a brand-new ROUTE 66 and Marie-Antoinette dedicated booth, at a new location. The show took place in Olympia London between October 9th and 11th. Found at the heart of the Brands & Lifestyle zone, the […]

10 years of Tempting Brands

It has been 10 years that all ROUTE 66 properties have been gathered one roof, that of Tempting Brands. It has been an amazing ride and we thank you all for having been part of it with us! We believe we have grown a lot, learned a lot, and we are very well equipped for […]

Tempting Brands and caseable partner to create unique ROUTE 66 branded accessories

Tempting Brands has teamed up with caseable to create a one of a kind series of ROUTE 66 handmade covers for devices like smartphones, laptops, e-readers and tablets. The signature accessories feature diverse ROUTE 66 artworks which give them the vintage and timeless feel that the brand inspires.
 The ROUTE 66 branded products are available […]

Tempting Brands awarded the top performing ROUTE 66 licensees

At the beginning of each year, Tempting Brands is reviewing the performance of the previous year for all ROUTE 66 licensees. The critical aspects that are looked at when managing a license are measured by the proper usage of the license, the development process including the quality of the licensed products and of course, the […]